OUR BRAND
MEET SOME OF THE PEOPLE BEHIND OUR BRAND
DARIO SNAIDERO
President and Owner
LUXITALY Group Inc.
Dario Snaidero was born on March 13, 1953 in Majano, Italy and is the son of Rino Snaidero, Founder of Snaidero R. S.p.A.
In 1979, he joined his father’s company as Director of Export and was quickly promoted to World Director of Sales and Business Development. In this role, Dario developed a vision for a future in America, opening an office and assembly facility in Toronto, Canada to serve the entire North America region. This successful initiative was then followed by a 10-year partnership in Japan.
Through hard work and dedication, Dario created a global market for Italian design, technology, and quality. In 1985, Dario introduced a revolutionary kitchen design concept called IDEA, which catapulted the small Italian manufacturer to international acclaim.
Even in these early years of his career, Dario’s influence was felt all over the international marketplace in countries like Finland, Israel, France, Korea, Russia.
In 1997, Dario made the decision to focus exclusively on his passion and first love: the United States. He moved with his family to Los Angeles, California and began consolidating the U.S., Canada, and Central American operations to cultivate direct control and efficient customer service.
In the two decades that followed, he led the company to become the leader in North American imports of European kitchen cabinets, and expanded the product offering to also include luxury baths, closet systems, storage systems, and interior doors – all made in Italy.
Dario grew the business to 50 employees and 20 showrooms including three corporate flagships in Los Angeles, Miami and New York City, creating a well-oiled network of dedicated product and customer service specialists.
In 2018 Dario created and developed Elegante Bespoke, a high-end cabinetry collection with exclusive hand-picked finishes for the North American market. The Collection includes Riquadro, a sideboard system designed by Mario Mazzer Architects and winner of the 2018 Good Design Award. Dario partnered with Mr. Mazzer again in 2019 for the design of the New York Flagship showroom, which went on to win two awards in 2021: the International Architecture Award and the National Kitchen and Bath Association (NKBA) Innovative Showroom Award.
Dario also established the company as a leader in the luxury multi-housing market, serving more than 215+ high-rise projects for a total of over 65,000 units and partnering with the most prestigious developers in Florida, California, Canada, Hawaii, Chicago, Nevada, Washington D.C., and more.
Dario's new entrepreneurial initiative, MandiCasa, elevates luxury American homes through the finest Made-In-Italy designs. The new brand combines his 45+ years of knowledge of the North American market and unique relationships with trusted Italian suppliers, all of which are hand-picked for their superior product quality and materials selection.
Dario holds a doctorate in Political Science with honorable distinction from the University of Trieste.
Awards & Recognitions
2008 – Received the title of Commendatore della Repubblica Italiana, a high-ranking honor bestowed by the President of the Italian Republic to Italian citizens who have distinguished themselves for their achievements
2016 - Made in Italy Ambassador Award by the Italy-America Chamber of Commerce Southeast
ALBERTO SNAIDERO
Chief Executive Officer
LUXITALY Group Inc.
With the team since: 2000
As the third generation of his family’s business, Alberto is proud to follow in his grandfather’s and father’s footsteps and build on Dario’s mission of bringing the best Made-in-Italy designs for the home to the luxury American consumer.
Alberto became Operations Manager in 2009, sinking his teeth into every aspect of the business and acquiring in-depth knowledge of products and service operations.
He also began to develop the company’s multi-housing division on the West Coast by forging new partnerships with luxury developers and bringing in new projects, like the Waiea Ward Village residences (Honolulu, Hawaii) by The Howard Hughes Corporation.
The work continued with projects like the new Century Plaza Towers in Los Angeles after he was named Chief Operating Officer in 2017.
As COO, Alberto also worked on growth strategies and functioned as the de-facto Director of Sales and Development for the company’s retail division. He did this while collaborating with the Italian vendors and U.S. corporate staff to strengthen the entire quality control and operations chain.
In his current role as CEO of LUXITALY Group, Alberto sees himself as a bridge between the past, present, and future of the company. His Italian heritage and American upbringing put him in the enviable position to understand both the value of Italian craftsmanship and the mentality, aesthetic sensibility, and service needs of the American consumer.
ANNA PAOLA SNAIDERO
Vice President
Advertising & Public Relations
LUXITALY Group Inc.
With the team since: 2000
Anna Paola Snaidero leads an extensive communications career, having served as the VP of advertising and public relations for Snaidero USA Corp. for 22 years.
In her role for LUXITALY Group, Anna Paola oversees the brand image, marketing and public relations needs for MandiCasa, working closely with the CEO and Italian product vendors to coordinate comprehensive communications efforts and ensure strategic and consistent brand development.
Under her leadership, Anna Paola’s team of four handles the brand’s national and regional advertising campaigns, press releases, social media, media relations, consumer communications, event planning, and the creation of marketing materials, all while supporting the communications needs of their corporate showrooms and dealer network.
Prior to this, Anna Paola worked in advertising for Zanussi-REX (now Electrolux) and managed communications for GFP, a photography, advertising and printing agency for the furniture and art industry, and for Stock, a well-known distillery in Trieste, Italy, and for Snaidero Rino S.p.A.
In her spare time, Anna Paola enjoys painting large acrylic canvases, and collaborating with interior designers in Los Angeles and in Florida. Her work has been featured in art exhibits in California and Italy. In the past, she has also organized special events with leading Italian designers in Los Angeles, New York, and Miami as part of a cultural program that focused on collaboration between art and design.
Awards
2005 - Woman's Day Award by Kitchens and Baths Magazine
2012 - Special Achievement Award in Business by the National Italian American Foundation
2017 - Women in Leadership - Philips Morris Award
ANTONIO TAMMEO
Chief Operating Officer
LUXITALY Group Inc.
With the team since: 2006
After earning an MBA from the University of Trieste (Italy), Antonio worked as a Junior Project Manager for PricewaterhouseCoopers and, subsequently, as a Project Manager for the Italy-America Chamber of Commerce West.
He joined our company in 2005 as Financial Controller, bringing his strong analytical, organizational, and communication skills to the team. He moved into the role of Operations Manager in 2017 before being named Chief Operating Officer in 2019.
Today, Antonio is responsible for the day-to-day operations, including end-to-end management of our supply chain, sales activities, and service and support to the American market. His focus is on developing and delivering business services and solutions, providing outstanding client service and driving profitable revenue growth.
FRANCISCO ROMO
Senior Project Manager
LUXITALY Group Inc.
With the team since: 2009
Meet Francisco Romo, a California native with an unwavering passion for design and architecture. From a young age, he knew he wanted to work in the architectural and design field. In 2001, Francisco earned an Associate of Science degree in Computer-Aided Drafting and Design from ITT Tech, paving the way for his career in the industry.
His journey began in an Architectural Firm, where he thrived as a Project Coordinator, specializing in designing Restaurants and Commercial Kitchens. Francisco skillfully handled city permit coordination, managed day-to-day jobsite processes, and ensured all design requirements and schedules were met.
In 2009, he embarked on a new chapter at Snaidero USA, starting as a Project Coordinator for the Los Angeles Showroom. His exceptional coordination skills led him to be promoted to the Snaidero USA corporate office in 2011. While managing projects for the showroom, Francisco also worked in the order processing department and contributed to showroom design and product training.
His talent and dedication caught the attention of Alberto Snaidero, CEO, and Francisco joined forces with him in the Multi-housing division. Together, they successfully completed several prestigious projects, including Waiea Honolulu, Etco Projects, and Century Plaza.
In his current role, Francisco is the driving force behind managing all Corporate Multi-Housing projects. His commitment and expertise have led to his promotion to Director of Order Processing + Senior Project Manager in 2022, where he oversees LuxItaly Group's Order Processing and Technical department.
Francisco Romo's journey exemplifies a relentless pursuit of excellence and a passion for turning architectural visions into reality
LEONARDO PEGORARO
Technical-Export Coordinator
LUXITALY Group Inc.
With the team since: 2020
With a Degree in Architecture from the L'Istituto Universitario di Architettura (Venice) and a Master’s Degree in Interior Design Retail Management from the Milan Politechnic, Leonardo has been working in the furnishing industry for 10 years.
He started his career with Veneta Cucine and Visma Arredo, coordinating and designing booths and product displays for tradeshows in different countries.
He then joined Snaidero Rino S.p.A. as Product Manager, supervising every step of the creation of a new product line – from market research and materials selection to the study of the technical characteristics of the product, its marketing and market launch.
From there, he went on to serve as Snaidero’s Head of Product Development and, subsequently, Export Manager (for Russia and Eastern Europe).
Leonardo has a great ability to read market trends and transform them into new product ideas, assessing the competitive landscape, offering technical support to showrooms, and bringing sales and design together to create new market opportunities.
The only one of our managers to be based in Italy, Leonardo is the daily point of contact with our Italian suppliers. His presence there helps us stay constantly up-to-date on our products, increasing the efficiency of our service and our vendors communications.
